Rob Smith

The postcode manifesto Guy

manpict
10
MAR
2016
The Usp Hack most Estate agents are Missing ..

The USP Hack Most Estate Agents are Missing !

Are You  ready  to Learn The Usp  Hack Most EA  Missing ? In an industry, which appears like the sea of sameness to vendors and Landlords, the agent that demonstrates clearly how they can help them, will have an office white board full of leads. So how can your agency stand out...
23
JUL
2015
Live streaming, Periscope, Meerkat , Postcode manifestio

14 Ways Estate Agents can Use Periscope And Meerkat Live Streaming

The backdrop Video Live Streaming has evolved with the release of  Meerkat and Periscope apps. If you’re not sure what I’m talking about read this article to the end. Essentially these are apps that you can download for free to  your smart phone, and live stream in real...
25
FEB
2015

The Evolution of a Property Professional since 1990″

The Sally Lawson Interview :  The Evolution of a Property Professional since 1990″ In this information packed blog post  we interview , Sally Lawson. CEO of the highly successful “Concentric Lettings Franchise Group”.About the changing face of the property  industry . Here are a...
17
FEB
2015
soical media training for estate agents .

Have You Checked Your Social Media Spirit Level?

I’m often asked what I think about social media. I usually answer this question with a question – “What’s your objective?” Meet new friends Find a date Recruit staff Start a social uprising Arrange a party See the latest trends Get breaking news Share industry gossip...
07
FEB
2015
newspaper headlines: This post teaches agents the importance of using powerful headline formulas in there written communication .

The No. 1 Thing Newspapers can teach Estate Agents about writing blogs

Have you noticed the surge in the amount of estate agents now writing blogs? This is due in part to the fact that agents are now being taught how they can use blogs to not only generate high quality enquiries, but dominate the competition whilst been viewed as the local experts...
15
JAN
2015
estate agent database marketing

Are You A Farmer or Miner Agency ?

Have you ever wondered what the difference is between the agents with the biggest piece of the postcode pie, and other agents? (I’m referring to the best independents, not corporate I might add.) You know, the agents with the quality stock that receive the invitations to...
07
JAN
2015
How to build a Successful Estate Agency Culture

How To build A Successful Estate Agency Culture

You may not be familiar with the story of Barbara Corcoran, the First Lady of New York real estate. At high school and college she was a straight D student. By the time she was 23 she’d had 20 different jobs, but her next job led her to become one of the major players in the real...
01
NOV
2014
Postcode manifesto housing stock blog post

There Is No Housing stock shortage there’s xxx

If you are suffering from a lack of stock, you have a problem. But it’s not a stock  problem, it’s a sales & marketing  problem. I don’t really like the word problem, so let’s change it to challenge.,that sounds better already. You have a housing stock challenge,now we...
22
OCT
2014
estate agent marketing survey

Estate Agent Lead Generation Survey Results

   Estate Agent Lead Generation Survey Results Recently I surveyed 100 estate agents about lead generation methods for acquiring new instructions. The question posed was which marketing channels would you like more leads from? So let’s start from the lowest to the  highest in...
15
OCT
2014
Estate agent Reputation-Management

Protect Your Reputation Estate Agents.

      Attention All:Estate Agents Protect Your Brand From Trolls It takes time and effort to build your estate agent brand.Once you build that brand, you’ll need to maintain it especially on-line where there is a growing trend of social media trolls posting comments that...